Based on research conducted by Salesforce, this e-book looks into business development in the professional services industry โ in a pivotal moment of change. Here are some of the key themes we uncovered:
โข In an industry often focused on operational efficiency, digital transformation is now happening at an accelerated rate.
โข Rates of digital transformation are reflected in the adoption of business development technology.
โข Empathy with clients is more important than ever.
โข Human vision and technology can come together as firms get back to growth
